Animated Business Cards and Promotional Cards
Animated Business Cards - FAQ
Q1- What does an animation business card look like look like? 
A- : It is a thin (0.4 mm) card that you can hold in your hand and move 
      back and forth and there is an action that occurs on the card. You can order 
      a sample (See sample kit # 4) 
Note: Due to the very thin lens material, there will be some "ghosting" 
      of the animation. The results should still be pleasing with good impact 
      however.
Q2- How many frames of action can be put into the picture? 
A- : Up to 6 frames of action are possible but less frames is often 
      more suitable.
Q3- Why is that? Isn’t more frames always going to be better than less 
      frames? 
A- : Not necessarily. There is a trade off of more frames adding some 
      blur as well as a smoother action. Some of the most effective animations 
      are flips which have only 2 frames where the action is precise. Due to the 
      thin lens, there will be some ghosting that occurs as well.
Q4- How do I know what the animation will look like before I get the 
      finished card? 
A- : If you use our existing “Business 
      Card Catalog” you will see a representation 
      of your animation as a gif file on your computer screen. This will give 
      you an idea of what you are going to get. You can also make a gif animation 
      from your own artwork to preview the effect.
Q5- Do I need any special equipment or cameras to make my own animation 
      to go on a business card?
A- : Not really. You need a digital camera. It is easier if you have 
      a digital camera with burst mode and a tripod, but you can take effective 
      animations with almost any digital camera and holding it steady. (See Tutorial).
      Note: You can also make a high quality 
      print of your hi-res digital image.
Q6- Do you have different sizes than 88mm W X 53mm H (3.46” W X 2.08” 
      H), 
             other sizes change as well? 
A- : Yes, we have a stock Postcard size 180mm W X 110mm H (7.1” W X 
      4.3” H) Contact us for details! 
      
Q7- Why is there sometimes ghosting and a color shift on the cards? 
A- : Animations tend to ghost as each frame does not fully extinguish 
      as the viewing angle changes. This ghosting is increased as the contrast 
      and motion increases. The very thin lens can be prone to color shift and 
      ghosting however the effect is still pleasing and unique. We have obtained 
      one of the best plastic lenticular lens to minimize 
      these effects.
Q8- Can I use video for my animation? 
A- : Yes…with some qualifications. The still frames from video are at 
      low resolution and video tends to blur moving objects because of the slow 
      shutter speed and the video camera tends to be zooming or panning during 
      shooting. Our animations work best with non-blurry frames of better resolution 
      than video provides. Having said that however, some video animations can 
      look very good and we can make animations from video.
Q9- Can I have more than 6 frames in my animation?
A- : No, not on this type of business card. 
Q10- Can I use the same animation for a business card and for a larger 
      lenticular picture as stated in your animation section?
A- : Yes, as long as there are no more than 6 frames. For large volume 
      printing, more frames are available.
Q11- Are the business cards done on the same material as the 3D pictures?
A- : No….The business cards are done on a 100 LPI lens at 0.4 mm thick 
      while the 3D prints are done on a 179 LPI lens at 0.5 mm thick.
Q12- Can I put 3D on my business cards instead of animation?
A- : No... This thin lenticular material (0.4 mm) only supports animations, 
      however, for large volume litho or high quality photo emulsion pictures 
      we can make 3D cards. Contact us for details info@snap3d.com
Q13- Do you have full color back printing?
A- : Yes, and when using black the definition of black is C=0, M=0, 
      Y=0, K=100. You can even have color pictures and graphics as well as text 
      on the back of the card. However, there is no animation effect on the back.
Q14- Why does it cost more not to have your advertising plug on 
      my card?
A- : The plug to Snap 3D is the best way to 
      let people know about my service. If I lose that advertisement then potential 
      customers do not know who I am and I don’t get new business. Because the 
      plug is so small and unobtrusive (See “Business 
      Card back”) most people don’t mind it there but if 
      it is important to the customer to not have my plug there then that’s available 
      as an additional option.
Q15- Why can I only use 2 of my favorite images when I send you the pictures 
      to put together for me when your material will support up to 6 animations?
A- : There are 2 reasons for this. One is that almost any 2 images can 
      be put together for a “flip” animation so the artwork is not restricted. 
      When more than 2 images are used the images must flow together in a more 
      fluid style and the artwork is more critical. The second reason is that 
      2 image “flip” animations are often better and more powerful than multi 
      frame animations anyway so nothing is lost

